Will People Visit Our Site?

"We find that a good small business site without any major general attraction that goes and does the right things, registers itself in the right directories, is going to see 20 to 150 visitors a day.

A large non-computer business site without heavy advertising might see 100 to 1000 visitors a day.

A good topical information site, 100 to 1000 visitors a day depending on the topic and how much interest it has.

The megasites, the Yahoos and Netscapes and Infoseeks, will see hundreds of thousands of millions of visitors a day.

If your site is named Cool Site of the Day, then you're going to see tens of thousands of visitors at least for a couple days. 

You'll see a general increase in traffic as word gets out. [As links to the site are added] it makes it easy for people to find it."

--from a speech by Clifford Kurtzman at Spring Internet World 1996

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